About CORE LIFE
CORE Life is the world’s most exclusive lifestyle company, pioneering a new era of wellness-driven living through a curated portfolio of hospitality, wellness, and social experiences. From our Social Wellness Clubs in Riyadh, Jeddah, and Cairo to the serene CORE Beach Resort and private CORE Yacht escapes on the Red Sea, every destination is designed to inspire intentional living and meaningful connection. With exciting new openings on the horizon — including CORE Hotel in Riyadh and CORE Retreat in Taif — we continue to expand our presence with a pipeline of high-end hospitality products that reflect our uncompromising standards and distinct brand philosophy. At CORE Life, wellness is not a trend — it’s the foundation of everything we do. We create elevated environments where members and guests can thrive, connect, and experience life at its fullest.
Vision
To shape the future of modern living by setting the global standard in wellness, hospitality, and lifestyle—where exclusivity, excellence, and purposeful living define every experience.
Mission
As the world’s most exclusive lifestyle company, CORE Life integrates wellness into every touchpoint—from curated hospitality and health offerings to transformative personal experiences—empowering our community to live exceptionally, every day.
Our CORE Values
Consistency: We believe consistency is fundamental in every aspect of our operations, from our delivery and management teams to the service we provide our members.
Passion: We approach each endeavor with genuine enthusiasm, devote ourselves to creating exceptional experiences, and continuously strive to inspire both our team and our guests through meaningful connections.
Collaboration: We are dedicated to partnership, hold a deep respect for the talents and roles of others, and succeed through teamwork and communication.
Integrity: We are committed to integrity and ethical behavior in fulfilling our responsibilities and commitments, being honest with ourselves and with others.
Innovation: We embrace risks, foster a culture of curiosity, and transform challenges into opportunities while constantly elevating standards and exceeding expectations.
CORE LIFE & Vision 2030
One of the goals of Vision 2030 is “creating a vibrant society with fulfilling lives” through, among other things, “the promotion of physical and social well-being and a healthy lifestyle.”
We take great pride in The Kingdom’s ambitious plan to excel in sports, wellness & health and be among the leaders in selected sports regionally and globally.
We are committed to playing our role in the realization of vision 2030 by contributing to enhancing the quality of life of individuals and families, creating jobs, diversifying economic activity, and raising the status of Saudi Arabian cities to rank among the best cities in the world.